Entrepreneurship Elizabeth Yarbrough Entrepreneurship Elizabeth Yarbrough

6 Myths About SOPs Every Entrepreneur Should Know

You’re probably well aware that only 1 in 4 new businesses make it to Year 10. 
It’s usually 1 of 2 reasons: 
1. The owner never found true product-market fit—and ran out of money trying, or
2. The owner never figured out how to get work done through other people—so they burnt out, gave up, or ran out of money devolving into unprofitable chaos

Here are 6 myths about SOPs I see all the time. I hope they help you master both of the obstacles above.

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